Wondering if WordPress is good for lead generation? It can be, and these are the ten best WordPress lead generation plugins to turn your site into a lead-capturing machine!
Approximate read time: 8 minutes
Do your clients want to generate leads on their WordPress websites? It isn't always easy to know how to help them achieve it, but the good news is that it's easy with the right plugin!
We've carefully selected some of the best lead capture plugins that make it easy for you while also being effective for them. Yeah, we're here to help you look good! 😉
Whether you're building a blog or improving a company's existing site, we've found the best lead-generation plugins for the kind of WordPress site you're working on.
Let's dive into these user-friendly plugins that can grow an email list and quickly collect leads.
The best WordPress lead generation plugins
1. Formidable Forms
Formidable Forms isn't just the most powerful form builder for WordPress. It's also the best lead generation plugin for WordPress.
Unlike the other plugins on our list, Formidable lets you make many types of lead generation forms.
With this one tool, you can create popup contact forms, customer surveys, online calculators, product recommendation quizzes, and whatever else you can dream up.
And that's not all!
You can also create lead capture forms with time-saving features like autofill and geolocation. And all with a drag and drop form builder. No coding required!
This video shows you just how simple it is.
With just the toggle of a button, Formidable can instantly create a landing page for lead magnets, too. So you can easily ask for an email address in exchange for a download or access to gated content.
Site owners and marketers will love how fast your forms grow their email lists!
Features:
- A user-friendly, drag and drop form builder
- 300+ form templates
- One-question-at-a-time/conversational forms
- 100+ integrations
- Advanced user tracking with User Flow
- Form tracking with Google Analytics
Pricing: Formidable offers a free plan as well as premium plans starting at $39.50 for the first year.
Try our premium WordPress form maker risk-free for 14 days.
2. OptinMonster
OptinMonster is a complete online marketing solution!
Known best for its popups and exit intent technology, this plugin keeps visitors engaged and on your site.
But that's just the tip of the iceberg. OptinMonster offers tons of different form trigger options. You can personalize popup messages based on location, referral source, on-site user behavior, etc.
Plus, OptinMonster integrates seamlessly with Formidable Forms. And when the powers of the best opt-in plugin and the best WordPress lead capture form maker combine, you get amazing results!
Features:
- Eye-catching popup and lead form templates
- Flexible form placement options
- Smart form triggers
- Targeted marketing tools for tailored campaigns
Pricing: OptinMonster has both a free plugin and a premium version. Paid plans start at $9 per month.
3. Popup Maker
If you're searching for a straightforward way to engage visitors with popup forms, Popup Maker is the plugin to pick. It's incredibly versatile, allowing popups on button click (aka modals) or as someone is about to leave the page.
Add a popup to offer exclusive deals, encourage users to download an ebook, or remind them of items left in their shopping cart on eCommerce sites.
Popup Maker also works with email marketing software to segment leads. This means more organization and less work. And if you opt for the premium plugin, you'll also get detailed user data.
Features:
- Multiple popup form types
- Different triggers based on time and user actions
- Integrations with form builders and email platforms
- Cookie settings to control how often users see popups
Pricing: You can use the free plugin or upgrade to the premium version from $87 per year.
4. Elementor
Elementor is a popular page WordPress builder plugin that doubles as a lead generation tool. It has lots of features to help you collect user information like contact forms and custom popups.
As a WordPress lead generation plugin, it can help design beautiful popups with Call To Action (CTA) buttons. You can make these buttons match the colors and styles of your WordPress theme.
What's more, you can program forms to pop up after a specific time delay or on exit intent. You can even add countdown timers to your site too. And like Formidable's forms, all with very little work and no code!
Features:
- Drag and drop form builder
- 300+ pre-made design blocks
- Customizable designs and animation settings
- Support for multilingual and international websites
Pricing: The Elementor plugin is free to use. There's also a premium version of Elementor starting at $59 per year.
5. HubSpot
HubSpot is one of the most popular Customer Relationship Management (CRM) platforms around. And for good reason!
It offers plenty of tools to capture leads, including a handy drag and drop builder to make landing pages and signup forms. Plus, the CRM comes with powerful lead-scoring tools too.
But it's HubSpot's live chat and chatbot features that really set it apart from the others on our list. 🤖
Using chatbots instead of forms gives an online business a more personal feel. Plus, it lets sites offer 24/7 assistance without a customer service team working around the clock.
But it's worth noting that you can add AI to WordPress forms with Formidable Forms if you want the best of both worlds!
Features:
- Lead generation automation tools
- Integrated email marketing
- Built-in data analytics
- Integration with form and popup builders
Pricing: HubSpot offers a free CRM with basic features. Paid plans start at a hefty $800 per month.
6. SeedProd
Looking for a WordPress site builder with built-in lead generation features? Check out SeedProd.
Like the other lead plugins on our list, SeedProd plays well with most email service providers. So, if your clients are looking to sync their WordPress website with their Mailchimp, AWeber, or Brevo account, it's a safe option.
SeedProd also offers a subscriber management tool so your clients and their teams can easily see which forms work best and track leads over time.
And one last thing we love about this WordPress plugin? It comes with hundreds of stylish templates for lead-generation landing pages and opt-ins.
Features:
- 150+ landing page templates, including opt-in pages
- Integrations with eCommerce, email, and marketing platforms
- A simple drag and drop builder
- Pre-formatted blocks to speed things up
Pricing: SeedProd offers a free version and paid plans. Premium plans start at $79 per year.
7. Bloom
Do you use Divi to build your WordPress websites? If so, you already have access to this fantastic lead-generation plugin!
Bloom comes with all Elegant Theme plans and offers six different opt-in display types, including popup forms, fly-ins, and widget area forms. There are several types of triggers, too. So you can show lead forms based on timing, inactivity, and other user interactions.
Bloom also makes it simple to create gated content in WordPress.
And like other Elegant Themes products, it only takes a few clicks to customize your designs.
Features:
- Integration with 19 email platforms
- Customizable popup and fly-in triggers
- A/B testing and detailed lead data
- More than 100 opt-in form templates
Pricing: The Bloom plugin comes bundled with other Elegant Themes products. Plans start at $89 per year.
8. Thrive Leads
Thrive Leads is packed with everything you need to add a lead form to your WordPress site.
Thanks to its easy-to-use editor, this email-list-building plugin lets you create lead generation forms in a snap. But just because it's easy to use doesn't mean it doesn't have advanced features too.
From scroll-triggered forms to attention-grabbing sticky ribbons, Thrive does it all. It even has an A/B testing feature to see which form designs and triggers work best.
Plus, you can quickly put premium content behind lead capture forms or paywalls.
Features:
- User-friendly form editor
- Advanced A/B testing
- Gated content feature
- Targeting options
Pricing: Starts from $99 per year.
9. PushEngage
PushEngage helps brands and businesses engage with site visitors, even when they aren't on their website!
This WordPress plugin sends targeted push notifications, including browser, mobile, and app notifications. It's a cinch to set up and fits perfectly into any website, from blogs and media sites to online stores.
With PushEngage, you can re-engage visitors with personalized messages, leading to higher conversion rates and sustained audience interest.
Features:
- User-friendly setup for push notifications
- Personalized messaging for re-engaging visitors
- Works with any WordPress theme
10. RafflePress
RafflePress is the go-to WordPress giveaway plugin.
It's incredibly user-friendly thanks to its clear and simple interface. Just drag and drop to add different entry actions, or use the design tab to change colors, fonts, and more.
Not only does RafflePress make it easy to set up giveaways, but it also connects to most major email marketing services.
It's an excellent option for websites wanting to boost engagement and grow their subscriber list.
Features:
- Multiple giveaway templates
- One-click entry and fraud protection
- Email marketing integrations
Pricing: RafflePress offers a free lead generation plugin and paid versions. Premium plans start at $79 per year.
11. WPForms
WPForms is a fantastic, beginner-friendly WordPress form builder.
It uses a simple drag and drop form builder, which helps make contact forms, quizzes, surveys, and other lead-generation tools. It also has many pre-made templates to speed up lead generation efforts on a website.
Plus, it connects with top email services to quickly update contact lists with new subscribers.
Features:
- Drag and drop form builder
- Spam protection
- Pre-made lead generation templates
Pricing: WPForms has a free and paid plugin. Premium plans start at $49.50 for the first year.
Which WordPress lead generation plugin will you pick?
From a formidable form builder to a great giveaway plugin, there's a WordPress lead generation plugin on this list for every kind of website.
Whether you're looking to create lead-capturing quizzes or send push notifications, these tools make life easier for you and give your clients the results they want.
So which ones will you try? Leave us a comment below to let us know! 👇 💬
Get Started With Formidable Forms!
And don't forget, Formidable Forms comes with a 14-day money-back guarantee. So you can try it risk-free!
For more lead generation tips and tutorials, connect with us on social media on Facebook, Twitter, or YouTube.
How To Create Gated Content on WordPress (In 3 Easy Steps!)
5 Best WordPress Gated Content Plugins To Get More Leads!
How To Create a Thank You Page in WordPress
I love it!
Great article